UX Design: Understanding User Engagement

UX Design: Understanding User Engagement

User experience (UX) design provides a theoretical understanding of how users interact with websites. Everything humans interact with has an experience associated with it. Some are good, some are bad, but it is only recently that have we begun to consciously design these experiences. We are now at a point in time when experience-design has suddenly exploded into the consciousness of business people and ordinary people all over the world.

This breakthrough guide will help you understand and define your users and build empathy for their potential problems. We’ll start our journey by looking at human-centered observations, where you will learn different types of observation methods, and also learn about human-centered design. Also understand Empathy building by defining Proto persona.

Next, you will learn how to build, design, and test your persona. Moving on, dive into observing user habits and technology, where you will see the difference in good and bad habits. You’ll also find out how to set up a new habit and design. Finally, take a look at Human Insights and get started writing your own Insights from a User Point of View.

About the Author :

Chris R. Becker is an imaginative and creative Sr. UX Designer/IxD/design thinker and educator. He is a creative thinker with the ability to design across media platforms from Web to iOS and Android as well as SaaS and service design. He is a versatile designer with problem solving skills for User Experience Design. He is passionate about design problems from concept to finished product.

He is well versed with agile product development methodologies and flexible within waterfall. He applies LEAN UX methods to rapid prototyping, design research, and user testing for taking ideas from the drawing board to the real world.

Chris also participates in making through Fine Art & Graphic Design background which lends to a variety of creative thinking, design thinking, human center design research, user testing, and problem-solving skills. His studies have included courses in rapid prototyping, usability/ heuristics, human centered design research, design thinking, painting, sculpture, drawing, print making, archetype, graphic design, typography, systems theory, media theory, programming, drawing, motion, and art history.

His Specialties include: Design Thinking, User Experience Design, Information Architecture, Branding, Identity Design, Conceptual modeling, Rapid Prototyping, User Interface, Brainstorming, Product Design, Advertising, Retail Design, Interactive Art Director, Wireframes, Application GUI Design, Multimedia Presentations, Production Artist, Web Master, Social Media, UX Strategy Development.

Get to know UX design step by step and understand user engagement through real-world cases

Url: View Details

What you will learn

• Understand human-centered observations and know how to engage in UX thinking
• Get to grips with observation methods, emotions, and feedback, both verbal and non -verbal
• Discover how to build empathy

Rating: 3.7

Level: Beginner Level

Duration: 4 hours

Instructor: Packt Publishing