Customer Service Fundamentals




Customer Service Fundamentals

There is no such thing as a job today that isn't service-focused, in the sense that everything within a company is being done in support of a  customer. This course is an introduction to customer service and its importance in any business. 

     This course covers the following topics: 

     1. Customer Service Overview
     2. What is Customer Service?
     3. Why is it More Important Than Ever?
     4. How it Applies to Every Business
     5. Five Service Levels of Companies
     6. Key Factors
     7. Rules of Great Service
     8. Getting to High Service Levels
     9. Evaluate Yourself/Evaluate Your Company
     10. Powering a Great Service Culture
     11. Case Study: Starbucks
     12. Personal Primers
     13. Steps to Great Customer Service
     14. A Deeper Look at Managing Negative Customer Service Engagements
     15. The Review/Take-aways 


More about this course and Starweaver

This course is led by seasoned customer service and sales executive with many years of hands-on, in-the-trenches sales, customer relationship management, business development and marketing work. It has been designed, produced and delivered by Starweaver. Starweaver is one of the most highly regarded, well-established training providers in the world, providing training courses to many of the leading financial institutions and technology companies, including:

Ahli United Bank; Mashreqbank; American Express; ANZ Bank; ATT; Banco Votorantim; Bank of America; Bank of America Global Markets; Bank of America Private Bank; Barclay Bank; BMO Financial Group; BMO Financial Services; BNP Paribas; Boeing; Cigna; Citibank; Cognizant; Commerzbank; Credit Lyonnais/Calyon; Electrosonic; Farm Credit Administration; Fifth Third Bank; GENPACT; GEP Software; GLG Group; Hartford; HCL; HCL; Helaba; HSBC; HSBC Corporate Bank; HSBC India; HSBC Private Bank; Legal & General; National Australia Bank; Nomura Securities; PNC Financial Services Group; Quintiles; RAK Bank; Regions Bank; Royal Bank of Canada; Royal Bank of Scotland; Santander Corporate Bank; Tata Consultancy Services; Union Bank; ValueMomentum; Wells Fargo; Wells Fargo India Solutions; Westpac Corporate Bank; Wipro; and, many others.

Starweaver has and continues to deliver 1000s of live in-person and online education for organizational training programs for new hires and induction, as well as mid-career and senior-level immersion and leadership courses.

If you are looking for live streaming education or want to understand what courses might be best for you in technology or business, just google:

starweaver journey builder starweaver[dot]com

Happy learning.


An introduction to customer service and its importance in any business.

Url: View Details

What you will learn
  • To appreciate the true value of positive customer service at every level of an industry
  • To understand the rules of great customer servicess
  • To deliver outstanding customer service

Rating: 4.5

Level: Beginner Level

Duration: 3 hours

Instructor: Starweaver Team


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