Advanced Google Analytics course + 77 practical questions

Advanced Google Analytics course + 77 practical questions

The course follows the previous one "Ultimate Google Analytics course + 50 practical examples" and is designed for all of you who already spent some time in Google Analytics and want to enrich your current knowledge. I assume you know how the session is defined and who/what user is :).

The course will cover topics such as Attribution, Assisted conversions, Top conversion paths, Scopes or a couple of custom things like dimensions and metrics, alerts or reports. We'll explain how and why the volume of sessions and clicks differs and if you evaluate paid campaigns from tools like Google Ads or Facebook Ads you will be surprised how misleading data you're driven by.

Google Analytics course covering slightly advanced topics such as assisted conversions, attribution or custom reports.

Url: View Details

What you will learn

• A bit advanced Google Analytics concepts such as assisted conversions and calculated metrics
• How attribution works in general and that it's not only about traffic sources
• What are scopes and why their knowledge is fundamental

Rating: 4.25

Level: All Levels

Duration: 4 hours

Instructor: Pavel Brecik