A Comprehensive Guide to the Business of eSports

A Comprehensive Guide to the Business of eSports

Summary

In the past few decades, video games have gone from merely being a curiosity and a simple hobby to becoming a multi-billion dollar industry. This rise in popularity has also seen the development of eSports. Short for Electronic Sports, eSports provide a way for people to prove their video game skills by playing people from around the world. As the industry has grown, so too has the scale and importance of the events. Today, the eSports industry is worth over $1 billion and employs millions of people around the world. The industry has a wide range of different jobs available, and if you’d like to get involved in eSports, it’s important to understand how it operates and what makes eSports such a unique opportunity.

Competition has always played an important role in the advancement of our society and sports are incredibly popular because of the lessons they teach us and how fun they are to participate in and watch. Now, younger generations who are growing up in a digital world are increasingly becoming involved in video games as a competitive outlet. Although sports have remained as one of the primary forms of entertainment for thousands of years, advancements in technology now provide new ways for people to find entertainment.

As technology has improved and more people than ever have access to computers, phones and high-speed internet, the accessibility of eSports has increased. Coupled with a greater focus from video game companies on developing their games around the eSports market and the industry has seen explosive growth in the number of people watching and taking part. Higher viewing figures provide more opportunity for revenue as ticket sales, merchandise and advertising increases. The growth of the industry is indicated by the number of high profile brands that have recently sponsored eSports teams, events and players.

As the eSports industry sees record-breaking revenue figures, the demand for highly qualified professionals is higher than ever. The industry grows more competitive as more organisations and teams vie for the top spots. Some of the biggest teams now pull in millions of dollars in revenue in a year and have their own training facilities and a team of staff, just like with professional sports teams. To succeed in the industry, whether it’s through working for an established organisation, starting your own venture or investing in an eSports project, you’ll need to understand the industry. As the sport develops and becomes more focused on mainstream audiences, people with a deep understanding of eSports and how they work are needed to take it to the next level.

What You’ll Learn

· What are eSports?

· How eSports developed

· What is online streaming and its relevance to eSports

· What kind of people are eSports fans, and where are they from?

· How important mobile phones are to the growing industry

· In what ways are eSports organisations and competitors able to interact with their fans

· What is the connection between gambling and eSports, and what implications does this have?

· Where does the money for eSports events come from and who profits from them?

· The different levels of organisational structure that make up the eSports industry

· What goes into holding an eSports event

· How eSports events have changed over time and adapted to changes

· Do eSports have a future at the Olympics?

· Are women fairly treated by the eSports industry and what can be done to improve female participation in the sport?

· How prevalent is cheating in eSports, and what can be done to prevent it?

· All about match-fixing and how it threatens the integrity of the industry

· Can eSports continue to grow in the future and what might happen if the growth slows down?

· How eSports compete with regular sports and what sports organisations are doing about it

· What is league franchising and what effect will it have on the industry

· Technological improvements to eSports and what it means for the future of the sport

Why Choose This Course?

This course has been specifically developed to help give you the knowledge you need to understand eSports and how the eSports industry operates. If you’re looking to work in eSports, or just want to gain an in-depth understanding of what it is and why it’s become successful, this course is ideal for you. In this course, you’ll find plenty of real-world examples of eSports organisations and discover the details of what has made them successful. You’ll learn about what it takes to succeed in the industry, issues that eSports face and future challenges and opportunities that may arise.

As the eSports industry grows and develops, being able to understand what’s driving the growth and whether this can be directed and controlled is very important. This course will teach you how eSports began and what it’s taken to become a billion-dollar industry. You’ll learn about the changes that have helped and hindered the development of the sport and whether the rate of growth can continue.

While the course will cover a lot of details around eSports, it is always explained in easy to understand terminology. We’ve designed the course in a way so that it can be understood by anyone. Whether you have prior knowledge of eSports or if you already know a lot about eSports and what they are, the course will explain things clearly and in detail. By the end of the course, you won’t just understand what eSports are but also the details of the fans, the athletes and the organisations that all make up the eSports ecosystem.

We’ve included lots of real-world examples that will give you a clearer picture of the industry and how organisations and individuals have built their success. All of the examples we’ve used have been carefully selected to provide detailed information about the motivations, processes and structures that have contributed to the development of eSports. We’ve also included detailed case studies which will examine a particular organisation or event within the industry and look at the factors involved in building and maintaining a successful eSports enterprise.

You’ll learn about the definition of eSports and how they first began. You’ll also discover how eSports have changed and adapted over the years as new technologies, demographics and ideas have come into play. Later on in the course, you’ll be examining whether the growth of the industry can be sustained and what the future may hold for eSports. This will include future technologies, new concepts and how eSports may break into the mainstream.

The course will also cover eSports fans including what kind of people they are, what makes an eSports fan and how they can be compared to sports fans. As with traditional sports, fans are a large part of the eSports revenue, but the course will also be looking at the other sources of revenue including where the money is coming from, who is paying it and why.

You will also discover the different enterprises involved in the eSports industry including a closer look at teams, governing bodies and games publishers. You’ll see the motivations of these organisations and why eSports are so important for them. You’ll learn how each type of business contributes to the industry in a different way and whether they have a positive or negative effect on the industry as a whole.

The course will also look at eSports events in detail. You’ll see what goes into holding an eSports event and why the industry depends on them. There will also be a chance to learn about the evolution of eSports events and why purpose-built eSports arenas are cropping up in cities all over the world.

Regular sports have been one of the most popular forms of entertainment for many years but as eSports become more popular with younger generations, should sports teams be worried about dwindling viewing figures? The course will cover the competition between traditional sports and eSports and whether sports executives need to be concerned about their growth. You’ll also see what both the sports and eSports industries can learn from one another and improve the experience for their fans while increasing revenue.

This course presents a complete and balanced view of eSports and its growth as an industry and form of entertainment. It’s important to understand the business side of the industry and learn more about how it all works behind the scenes if you’d like to work in eSports. For those who would like to build a successful career or business in the eSports industry, this course if a perfect entry point. You’ll gain a deeper understanding of how the business side of eSports works through case studies, facts and theories. This knowledge will serve you well in not only working in the eSports industry but also in your general understanding of how a new sport such as eSports can develop, grow and thrive from small beginnings.

All About eSports and the Industry Including How it All Began, What Makes it So Unique and What’s Next for eSports

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What you will learn

• What are eSports?
• How eSports developed
• What is online streaming and its relevance to eSports

Rating: 4.25

Level: Beginner Level

Duration: 4 hours

Instructor: The Sports Executive Path