Learn How to Market and Sell Your Online Courses

Learn How to Market and Sell Your Online Courses

Do you want to learn how to market and sell your online courses? Then you've come to the right place.

Creating an online course is one thing and being able to sell your online course is another.

Many beginner online course creators spend most of their energy and focus only on creating online courses. But they don't pay attention to the selling part.

Without sales, what's the fun?

In this course I will be teaching you the entire process of selling your online courses.

Marketing and Selling your courses is not simply about sharing the link to your payment page everywhere. It's an art and a skill that you have to learn and then develop a selling system.

And I'll be teaching you how to do exactly that in a step-by-step manner.

We will begin the whole process by first of learning what a marketing funnel is.

Understanding a marketing funnel will make you understand that you have to take your prospective student on a journey till they become a paid customer and buy your online course. It's a journey where you have to win their trust.

This funnel comprises of different steps and different stages.

One of the most important stages of the marketing funnel is called Nurturing.

Here we will be learning how to use e-mail marketing to nurture our prospects and make them more familiar with our online course brand.

We will actually be signing up for an e-mail marketing software and creating all our marketing content inside it so you know how to do things practically.

Another important part of the process of developing a selling system is to know how to host and deliver your courses in a seamless manner.

I'll be showing you a lot of different way to host your online courses, right from completely free methods to some professional paid ones.

We'll also be looking at how to use a payment portal and accept payments and how to integrate a payment portal with e-mail marketing.

Once our marketing and selling system is in place, we'll be moving on to the module on generating traffic using Facebook ads so you can start selling your online courses.

In this module, we'll start off by creating a Facebook page and an advertising account.

Then we'll be looking at the different types of Facebook ads and understanding which ones are the best for online course creators.

Then we'll learn the importance of a Facebook pixel and custom conversion event in tracking sales of our online courses.

Once everything is in place, we'll begin the process of creating a Facebook ad from scratch. I'll not only be showing you how to create an ad but will also be giving you some vital tips when it comes to targeting, placements, creatives, etc, which I have learned from running Facebook ad campaigns for my own online course business.

We'll also be looking at how to understand Facebook ad analytics so we can learn how to judge a winning ad and discard the ones that are not performing well.

Then comes the all important section on Remarketing. We'll first be understanding the concept of Remarketing and then we'll be creating Remarketing ads in Facebook using Custom Audiences and Lookalike Audiences.

This really is a one-stop course for learning the entire process of marketing and selling your Online Courses.

And since I run a real Online Course buinsess myself, whatever I'll be teaching you comes from real industry experience.

So if you like the sound of that, do sign up because I'm waiting for you inside the course :)

Learn How to Use E-mail Marketing and Facebook Ads to Sell Your Online Courses

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What you will learn

• How to develop a complete marketing funnel to see online courses
• How to implement email marketing with all the practical steps including follow-up emails and broadcasts
• How to use Facebook ads to promote your online courses

Rating: 3.61111

Level: Beginner Level

Duration: 10.5 hours

Instructor: Kush Sharma