The Luxury Game: The 3 Day Growth Challenge




The Luxury Game: The 3 Day Growth Challenge

Add a wow factor to your brand and elevate the sales of your design collection.

I'm here to help you as a luxury design business consultant and share with you proven sales strategies and business secrets employed by top luxury brands.


Why Join This Growth Challenge?

To discover how companies such as Apple or Tesla create the allure of luxury brands, get customers craving for their products and pay premium prices for them, or simply:

  • Understand why the luxury strategy is worth to be considered even if you are not a luxury brand

  • Know the keys to prospect, sell and retain more affluent shoppers

  • Get accustomed to key takeaways for elevating your brand value and creating pricing power

  • Learn the three pillars of the growth strategy

  • Get a Brand Assessment Worksheet Where does your brand stand? Understand your business today so you can start reinventing the way you sell and engage with your customers tomorrow

  • Luxury rules checklist

  • Action Tools checklist: Translate the rules of luxury into action tools to move in the right direction, closer to your target clients


This course is for you if:

  • You are struggling to close sales with luxury consumers

  • You designed a unique product collection and don't know how to prospect the wealthy clientele

  • You want to know more about the set of rules and requirements in the luxury game before starting your high-end startup business

  • Looking to close more sales with luxury consumers without being a high-end brand? This course is for you too! Learn what you can borrow from the luxury strategy and implement it for your business.


Skills you will gain

  • The mindset to play the Luxury Game

  • Brand Assessment: Understanding of where your brand stands

  • Confidence in Decision-Making

  • Action Tools to target, sell, engage and create fiduciary relationships with luxury consumers


Course Structure

  • Lectures divided into 3 days activities

  • Format: Video, Text, Activity

  • 2 Case-Studies

  • 1 Brand Assessment Worksheet

  • 2 Checklists to guide you in the right direction towards luxury consumers

  • Examples and Industry Insights to reinforce understanding of each concept

  • Action Tools: Downloadable Resources

  • Quiz


Luxury Sectors discussed in the program

  • Fashion & Accessories

  • Interior Design & Furniture

  • Tabletop & Home Deco


-> Enroll in this 3-Day Challenge and get ready for your post-pandemic success!

Learn the rules of the luxury game and start reinventing the way you sell and engage with affluent customers.

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What you will learn
  • The Mind-Set to play with confidence the Luxury Game
  • Business hacks from Top Luxury Brands
  • Where your brand stands within the Luxury Ecosystem

Rating: 4.6

Level: All Levels

Duration: 42 mins

Instructor: Marilisa Barbieri


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