Digital Marketing Fundamentals & Strategy

Digital Marketing Fundamentals & Strategy

In this course, I am going to show you the simplest way to become a digital marketing specialist. Whether you are looking to start a career in digital marketing or looking to sharpen your marketing skills with the latest strategies, this course will serve as a helpful guide to get you feeling confident about your marketing skills; no previous marketing experience is required. In this course, we will cover all areas of Digital Marketing, including Social Media Marketing (SMM), Search Engine Optimization (SEO), Email Marketing, Pay-Per-Click, and more from a seasoned marketing professional; no long-winded or outdated PowerPoint presentations from someone with no real-world experience. Finally, we will have an actionable step-by-step outline so you can start a career in digital marketing.

So here are some questions to consider before jumping on the course:

• Are you looking to start a career in digital marketing?

• Are you already a marketer looking to advance your marketing skills?

• Are you currently running a business, and you’re unsure how to promote it?

• Are you looking for a course that is to the point & teaches you an actual real-world application of Digital Marketing?

• If the answer is "YES," then this is the right course for you!

Hi guys, I am Julian, a marketing specialist with over 15 years of experience working in digital marketing both as a consultant and senior marketing executive. My career in digital marketing began working with early-stage startups that eventually became successful, multi-million dollar brands. Today I work as a marketing consultant and the VP of marketing for a tech company.

In this course, I connect all the dots for you. First, we will cover all the fundamentals of digital marketing from SEO to Pay-Per-Click, from Social media marketing to building a comprehensive marketing strategy - it is all going to be included here.

So let’s get started!

Start a Career in Digital Marketing

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What you will learn

• Create your own digital marketing strategy from the ground up
• Easily identify marketing objectives for your business
• Develop a clear understanding of marketing fundamentals and build experience towards a career in marketing

Rating: 0

Level: Beginner Level

Duration: 36 mins

Instructor: Julian Castrillon