Google Ads Paid Search Sales & Media Planning Course




Google Ads Paid Search Sales & Media Planning Course

This course was created for the media planner, sales executive, agency owner, and marketer who does NOT want to learn how to build campaigns in Google Ads.  As an agency owner myself, I wanted to supply my sales team and those who are NOT building and optimizing campaigns a course that at least gives them confidence in selling Google Ads as well as developing media plans with sound strategy and rationale.

We believe PPC & Google Ads specialists would also benefit from this course as it helps you get from behind the clock making and learn how to interface with clients better with more effective sales, business development, and media planning/account manager strategies.


This course is great for:

  • Marketing Teams

  • Agency Owners

  • Agency Sales Reps

  • Account Managers

  • Media Planners

  • Google Ads PPC Specialists

Here are some of the sample modules in this course:

  • Developing A Paid Search Strategy

  • Google Keyword Planner Tool (Conducting Keyword Research)

  • How To Measure Performance & Overall Conversions

  • How To Create Comprehensive Media Plans

  • Steps To Development PPC Campaigns

  • How To Conduct A Google PPC Audit

  • Optimizations Google PPC Team Should Make

  • How To Discern Analytics & Reporting

  • How To Sell Google Search

If you fit in any of these buckets, or simply want to learn more about Propellant Media and our course, let us know if you have any questions.

How To Sell Google Ads & Oversee A Paid Search Team

Url: View Details

What you will learn
  • How To Become More Effective In Selling Google Ads & Paid Search Campaigns
  • The Nuances Of The Entire Google Ads Search Platform
  • How To Conduct Successful Media Planning Across Google Ads

Rating: 5

Level: Intermediate Level

Duration: 4.5 hours

Instructor: Croxton MBA


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