Virtual Event Management

Virtual Event Management

Virtual event management is an industry that has boomed in the past few years, and continues to be an important aspect of any marketing strategy. There are few people who have not been at a virtual event at this point, yet many don’t know some of the nuances of running these events, which can make your organization and team look bad. As the world continues to pivot, hybrid events come into play, expanding the skillset of event managers everywhere.

This Virtual Event Management course, aimed at those who are new to virtual events or looking to up their game, will lead you through the basics of virtual events including the purpose, goals, objectives, timing, interaction, platform selection, hybrid events, and my favourite tips and tricks! We discuss some event basics, but cover mostly topics to build a successful virtual or online event. We will discuss the Why, Who, When, What and Where of virtual events, sharing some of my successes and learnings running virtual events of various sizes all over the world. Assignments in the class will help you to create a practice event and walk through the different considerations you would need to think about as you build it, giving you the skills and confidence to run your own virtual events. Welcome to the wide world of virtual events!

This is an Introductory Course to virtual event management, providing tips, tricks and helpful advice for your event.

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What you will learn

• What Virtual Event Management is about.
• Setting a purpose, goals and objectives for a virtual event.
• The different audiences and stakeholders in a virtual event.

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Level: Beginner Level

Duration: 3 hours

Instructor: Elise Sommer